About Us

Turn Colours Into Your Stories

At Colour Stories, we believe imagination should never be limited to a screen. We’re here to help kids and teens explore their creativity in a hands-on, joyful, and totally unique way — by turning everyday items into colour yourself adventures! From soft toys to T-shirts, doodle mats to socks — every product we offer comes with beautiful black-and-white sketches just waiting to be filled with your child’s colours, ideas and dreams. Whether it's a rainbow-coloured unicorn or a funky doodled dolphin, our creation is always one-of-a-kind.

Our Vision

To create a world where every child and teen feels confident, creative and connected — not through screens, but through their own hands and imagination. We envision homes filled with laughter, colour, and proudly crafted pieces made by little artists where creativity becomes a daily habit and self-expression is celebrated in every shade.

Our Mission

At Colourstory, our mission is to spark creativity in every child and teen by offering fun, washable, and reusable DIY products like white T-shirts, doodle mats, soft toys, shoes, and more. We aim to turn everyday moments into magical memories — where kids don’t just wear designs, they create them. By blending play with purpose, we empower young minds to express themselves confidently, while giving parents safe, screen-free, and mess-free ways to support their child’s imagination.

Our Founder

Meet Our Founder – Priyanshi Maheshwari

She’s creative. She’s curious. She’s courageous.

Behind every great idea is a spark of passion—and for ColourStory, that spark is Priyanshi Maheshwari, a young and visionary entrepreneur, whose heart beats for creativity, children, and purpose-driven play. Her journey began not in a corporate office, but with a simple question:

“Why not turn every child into an artist?”

This led to the concept of CIY – Colour It Yourself—a playful blend of fashion, learning, and self-expression. She saw how much time children and adults spent on screens and wanted to create something meaningful, tactile, and joyful. Something kids and teens could colour, wear, and cherish.